Racing Driver and Professional Sim Racer

Close-up of a young man in a blue race suit with sponsor patches, looking to the side.

Biography

Sim Racer for Verstappen Sim Racing
Simulator Driver for Mercedes-AMG PETRONAS F1 Team
GT3 Driver

James, crowned the ‘World’s Fastest Gamer’, made the leap to real-world racing in 2020 and won on his British GT debut. Since then, he’s delivered standout performances across GT World Challenge Europe and become one of the first sim racers to reach the highest level of professional motorsport. Now a Sim Racer for Verstappen Sim Racing and a Simulator Driver for the Mercedes-AMG PETRONAS F1 Team, James is redefining what the modern racing driver can be.

Sim Equipment

Check out the full list of equipment James uses for sim racing, real-world racing and content creation - including trusted brands and exclusive discount codes.

Sim Racing Gloves

The James Baldwin Elite Glove is not merch. It is built on the IMB Version 3 Racing Glove, a new iteration of elite sim racing glove developed over nine months by IMB Racewear in collaboration with James Baldwin.

Unlock your full potential and get one-on-one coaching from the best in the business. Whether you're chasing lap time, sharpening your racecraft or preparing for competition, you'll get tailored coaching from some of the most successful and respected sim racers in the world.

Social Media

200,000+ YouTube subscribers

60,000+ Instagram followers

50,000+ TikTok followers

2026 Announcements

James partners with IMB to develop the next evolution of sim racing gloves

May 2026

February 2026

James joins as a Simulator Driver at the Mercedes-AMG PETRONAS F1 Team

James joins as a driver for Verstappen Sim Racing

January 2026